by Becky Boyland | May 10, 2019 | Uncategorized
Every business likes to highlight its uniqueness in the marketplace, but when planning your marketing approach it’s important to also recognize the similarities. How you generate leads and customers is one of those important areas, because the marketing funnel is...
by Becky Boyland | Apr 26, 2019 | Uncategorized
CRM Long gone are the days where the Rolodex and custom stationery were your most frequently used office resources. Not only is communication primarily digital, but cloud-based customer relationship management (CRM) tools transform your database from a glorified...
by Becky Boyland | Apr 19, 2019 | Uncategorized
Unless it’s about getting a showbiz gig or placing your ad in a national publication, the word “agency” seems to stir up some strong… well… reservations. Self-promotion, whether at the individual or corporate level, can seem like the way to go, but when it comes to...
by Becky Boyland | Apr 12, 2019 | Uncategorized
When you have the time and resources to stay on top of recruiting staff for your company, it’s still a challenging job. But when sudden vacancies occur, efforts—and stress—kick into overdrive. But what if there was a better way to be prepared, whether or not you had...
by Becky Boyland | Mar 21, 2019 | Uncategorized
Employment recruiting has long relied upon public posts and advertisements, from the newspaper to specialized publications, to an old-school bulletin board at a local store. Of course, employment listings have come a long way and entire online companies have arisen to...
